IVD marketing support when you need it

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Kuroki Consulting will provide clinical diagnostics business and marketing support when your company is faced with limited resources or temporary marketing needs.  Full product life-cycle management services from concept through launch as well a product obsolescence plans are available.  Gary is well-versed in the design control process, and his breadth and depth of experiences will facilitate seamless integration into your project team.

Gary leverages 18 years of IVD marketing expertise working within highly matrixed, international teams.  He has strong communication skills, is highly organized, adept at multi-tasking and working in a fast-paced environment, experienced managing from a position of influence and proficient at building collaborative relationships.

Product Life-cycle Management Services Include:

   Developing the business and marketing plans

   Defining customer requirements

   Translating customer requirements into product requirements

   Engaging development teams on trade-off decisions

   Product launch planning and implementation

   Portfolio analysis and product line extension strategies

   Product obsolescence planning 

Contact me today to discuss your product life-cycle management needs