Startup Consulting Services

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Gary W. Kuroki, Ph.D.,  works with clinical diagnostics startups in the development phase to make sure they are headed towards a market win.  While a technology focus is critical to innovate, it is equally important to align that with business and marketing goals.  Too many IVD startups have failed after spending millions because they start marketing strategy late in the development phase, discovering key customer requirements and business considerations that haven’t been addressed. 

Gary leverages his 18 years of experience in successfully bringing clinical diagnostics products to market to give startup executive teams and investors strong confidence avoiding costly missteps that could threaten the company's success and obtaining a powerful market position.  

Service Include:

  Phase I Business and Marketing Plan Development/Assessment

       Market Assessment and Product Positioning

       ­Portfolio Analysis and Product Road Map

­       Bottom up Revenue Projections

       Competitive Intelligence

       Milestone Planning

  Preliminary Customer Requirements

  Investor Deck Creation

  Executive Advising

Contact me today to ensure your Startup Starts Right.